Growth Marketer
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Role Details
Company: US-based AI SaaS startup
Industry: AI / Legal Technology
Location: San Francisco, California
Employment Type: Full-time
Work Arrangement: Hybrid
Salary: $130,000–$170,000
Visa Sponsorship: Limited
Experience: 3–5 years
Company Size: 1–10 employees
About the Company
An early-stage AI startup developing a technology-enabled legal services platform for startups, covering legal workflows, document generation, compliance monitoring, and contract management.
The company has demonstrated early commercial traction, generating over $1 million in revenue and onboarding approximately 50 clients within a short period. It is backed by established investors and is expanding its marketing efforts to support continued growth.
About the Role
The company is hiring a Growth Marketer to build its brand, online presence, and demand-generation engine from the ground up. The role focuses on content creation, social media, community building, and generating qualified product demos.
The successful candidate will own the top of the marketing funnel, develop the company's brand voice, experiment with growth channels, and track performance against demo bookings and conversions.
Responsibilities
Develop and execute content and social media strategies.
Build brand awareness across LinkedIn, X, Reddit, and other relevant platforms.
Create engaging content and establish a consistent brand voice.
Develop community initiatives, events, referral programs, and product launch campaigns.
Manage SEO and Answer Engine Optimization (AEO) initiatives.
Generate qualified leads and increase product demo bookings.
Manage the CRM and track marketing performance and conversion metrics.
Use AI tools and automation to improve marketing efficiency.
Collaborate with founders on creative direction and growth strategy.
Requirements
3–5 years of experience in growth marketing, ideally in B2B technology startups.
Proven experience building a brand, content strategy, or social media presence from scratch.
Strong content creation and copywriting skills.
Experience with demand generation and top-of-funnel marketing.
Familiarity with AI tools, marketing automation, and CRM systems.
Ability to work independently, experiment with new channels, and execute with minimal supervision.
Strong understanding of startup culture and technology audiences.
Ability to balance an approachable, engaging brand voice with professionalism and credibility.
Interview Process
Initial interview
Take-home assignment
Final on-site interview
Offer
🌍 Remote from anywhere in the globe
Workplace, Culture & Diversity
Corporate culture is essential to allow the organization to differentiate itself. In terms of image on the one hand, it has strengths both internally and externally to consumers. It is indeed a source of cohesion and motivation of employees and it limits conflicts. With customers, it conveys a positive image and can develop a feeling of closeness to the company or even become a criterion of choice.
About Fractal Talent
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If you're a recruiter, come join a community that acts as your outsourced sales function. We align your skills to our clients - with the aim to enrich quality recruiters and enable a far greater flexibility in how you manage your career.